Rapper Kendrick Lamar entertained a packed stadium crowd and audiences around the world watching the Super Bowl on Sunday, teasing and then delivering his ubiquitous, Grammy-winning diss track "Not Like Us.

Kendrick Lamar performed at halftime of the Super Bowl on Sunday night, unsurprisingly putting on an incredible show. The 20-time Grammy winner had Samuel L. Jackson as his emcee, SZA as a guest star and a surprise appearance from tennis legend Serena Williams.

Grammy winner Kendrick Lamar made good on his promise to "put rap culture on the forefront" at Sunday's Super Bowl halftime performance, which featured special guests SZA and DJ Mustard.

Kendrick Lamar performed his Grammy-winning Drake diss track ‘Not Like Us’ at the 2025 Super Bowl halftime show

The game itself was packed with big plays and even bigger names in the stands — Taylor Swift showed up to cheer on her boyfriend, Chiefs tight end Travis Kelce, while celebrities like Adam Sandler, Jay-Z, and Bradley Cooper were spotted in the crowd.

On the heels of his five Grammy wins last week, the Pulitzer Prize-winning rapper Kenrick Lamar delivered his Apple Music Super Bowl LIX Halftime Show performance in New Orleans.

Last week, the LA rapper won five Grammys for the song attacking the Canadian superstar, and his Apple Music show leaned into the offense.