Nike, Super Bowl and Caitlin Clark

Nike's first Super Bowl commercial in nearly 30 years shows women are central to its recovery
Nike aired its first Super Bowl ad in 27 years on Sunday as the sports giant attempts to attract more athletes to its performance apparel. The stars of the slot: women. The 60-second "So Win" commercial aired during Super Bowl LIX and featured eight female athletes,
Nike's $16M Super Bowl ad with Caitlin Clark gets trashed by fans & critics
Nike's highly anticipated return to the Super Bowl commercial lineup has ignited a heated discussion. The ad, titled "So Win," prominently features WNBA star Caitlin Clark, A'ja
Nike's Super Bowl Ad Puts Caitlin Clark and Other Women Athletes in the Spotlight
After nearly 30 years on the sidelines, Nike made a return to Super Bowl advertising. The sneaker giant took center stage with an all-star lineup of tra
Nike Super Bowl LIX ad goes viral but not everyone is a fan
The last time Nike showed an ad during the Super Bowl was in 1998, featuring all-male athletes. It wouldn't be until 27 years later — in 2025 — that Nike would invest in a Super Bowl ad again, this time featuring all-female athletes.
WNBA Stars Headline Nike 2025 Super Bowl Commercial
Nike unveiled its first Super Bowl commercial since 1998 during Sunday’s NFL broadcast. Created by Wieden+Kennedy Portland, the 60-second piece features eight high-profile female athletes and is part of the rollout of a new ad campaign titled “So Win.”
Nike Is Betting a Big Super Bowl Ad With Caitlin Clark, Rapper Doechii Can Help Reclaim Its Dominance
More than a half-dozen elite female athletes are starring in the new commercial, as the apparel maker capitalizes on the surge in women’s sports.
Nike Goes Big on Super Bowl Ad Campaign to Win Back Consumers
Footwear giant Nike (NKE) is going big on a Super Bowl Ad Campaign to win back consumers and create demand. Nike has started airing a
Nike’s 2025 Super Bowl Commercial Celebrated Women in Sports and It Gave Me Chills
The ad was the brand’s first Super Bowl spot in nearly 30 years, and it used the moment to highlight women’s sports and those who are—quite literally—changing the game.
Caitlin Clark featured in Nike commercial during Sunday's Super Bowl broadcast
Former Iowa women's basketball star Caitlin Clark was featured in Nike commercial during Sunday's Super Bowl broadcast.
Nike And Dove Lead The Way In Empowering Women In 2025 Super Bowl Ads
A hallmark of effective inclusive marketing is changing the narrative of incomplete stories, limited perceptions, and harmful stereotypes that run rampant in society.
Nike shuts Caitlin Clark controversy down during Super Bowl
Watch Nike’s terrific Super Bowl ad with Caitlin Clark, A’ja Wilson and 7 other stars
This thing has some serious heavy hitters, including WNBA elites Caitlin Clark, A’ja Wilson and Sabrina Ionescu, tennis great ...
Nike, NFL women's sports Super Bowl commercials draw backlash amid national trans athlete controversies
Two Super Bowl ads were the subject of online criticism by advocates for protecting female athletes from trans inclusion amid ...
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Nike Air Jordan commercial: Inside the 40th anniversary ad featuring Jalen Hurts, Travis Scott and more
While most companies save their best commercials for Super Bowl Sunday, Nike got a head start on their big ad. The footwear ...
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Look: Nike releases Super Bowl commercial with Caitlin Clark, other women's sports icons
For the first time since 1998, a Nike commercial aired during the Super Bowl. Nike dropped the ad during Super Bowl 59 on Sunday between the Philadelphia Eagles and Kansas City Chiefs.