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AMC Networks Launches ‘AMCN Outcomes' to Measure Actions Consumers Take in Response to AdsAMC Networks is courting advertisers with a new tool: a way to measure not just how many people saw their commercials, but what people did in response to them. With the launch of "AMCN Outcomes ...
AMC announced the new product, AMCN Outcomes, at a tech breakfast for commercial partners in New York Tuesday, with other meetings set for the coming weeks in Chicago and Los Angeles. AMCN ...
With the launch of “AMCN Outcomes,” the cable-networks company behind “The Walking Dead” franchise and “Interview With the Vampire” and “Mayfair Witches,” says it will allow ...
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