China's BYD on Monday started offering advanced autonomous driving features on most of its models including ones priced as low as $9,555, far undercutting competitors such as Tesla in a move analysts say is set to start a new price war.

BYD unveiled a massive expansion of its "Gods Eye" intelligent driving system on Monday as the car giant looks to win the brutal EV battle.

China's BYD will equip its best-selling affordable series of models with advanced autonomous driving features similar to those in premium Tesla cars, it said on Monday, intensifying competition in the smart EV market.

A bitter price war between Tesla (TSLA) and domestic rivals sent Chinese electric vehicles plunging last month, adding to concerns about the

American manufacturers like Tesla, Ford, and General Motors have dominated the EV space over the past few years, but there's a strong fear that BYD ’s supposed arrival may alter this. The American EV landscape started as somewhat of a playground for domestic innovation,

BYD will enable advanced driver-assistance features in almost all future models at no additional cost to buyers as part of a bid to challenge Tesla and domestic rivals in China’s cutthroat electric-vehicle market.

BYD Co. Limited (BYDDF) (HK:1211) is all set to revolutionize autonomous driving technology, with analysts predicting that the EV giant will