Warc1y
The live or digital interviewer - a comparison between CASI, CAPI and CATI with respect to differences in response behaviour
One of the core activities in market research is the collection of data by interviewing. Respondents are asked questions, answers are given and these answers are noted. And although there is a ...
CBS8y
Response-enhancing measures for social statistics
This report explains why high response rates are important and presents overviews of measures to increase response rates for CAPI, CATI and web surveys. The overviews describe both general measures ...