Your current WARC subscription is great, but we think you’ll love the additional value that comes with WARC Strategy. WARC Strategy is the ultimate go-to resource to help you build effective ...
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Warc: Media in 2025 - Defined by abundance, driven by algorithmsWarc’s The Future of Media 2025 report examines how the endless optionality within the media ecosystem creates new opportunities for marketers to drive effectiveness and deliver growth. Source ...
The Warc survey shows that more than half of global marketers (55%) plan to increase their podcast ad investment this year. Podcasts ranked fifth highest in intention to invest – behind only ...
WARC Media forecasts that global ad spend on podcasts will exceed $5 billion in 2025 and reach $5.5 billion in 2026. However, year-over-year growth will decelerate from 13.2% in 2024 to 7.9% in 2025, ...
Some suggest this requires a focus on customer service and current customers. Others argue for broad reach ... We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to ...
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