The Future Of Influencer Marketing: From Public To Private
It’s critical for companies to understand how to continue maximizing the success of their selected influencers in a dark ...
Marketing Dive2d
Organic social media and marketing budgets: Here’s what the numbers say
Organic social media can be used to test hypotheses before making a larger investment, according to research from VaynerX and ...
"The New Rules of Influence": Research Reveals Fundamental Shift in Influencer Marketing Effectiveness
While advertisers will spend $8.14 billion on influencer marketing in 2024, traditional demographic-based approaches are failing to deliver results, according to new research from Blue Hour Studios, ...