Walmart recently updated its logo after 20 years, calling it a “refreshed” look, but some people are not convinced. According to a company press release, the big-box retailer hailed the design ...

Additionally, the spark "exudes the energy of Walmart" and the color palette "leans on the retailer's most recognizable tones ... pictures of Walmart's new logo Here are some before and after ...

As for the symbol part of the logo — or the “spark,” as Walmart refers to it — it contains a color palette of True Blue and Spark Yellow that “leans on the retailer’s most recognizable ...

Several people online noted that they thought the new logo looks "exactly the ... as it “leans” on the “retailer’s most recognizable tones.” Walmart “... This update, rooted in the ...

Walmart announced Monday, Jan. 13, it was excited to introduce a "brand refresh," updating its logo. "This updated brand identity will better represent who Walmart is today, while honoring what ...

American retailer Walmart has updated its brand identity and logo to reflect the store's current state as a "people ... beyond typography or colours." The most perceivable update across both ...

From continuity to staying on top of current trends, there will be very good reasons behind the seemingly minor change in Walmart’s new logo. The issue is the majority of people posting about it ...

Retailing giant Walmart has unveiled a new logo to start the new year ... of True Blue and Spark Yellow "leans on the retailer’s most recognizable tones and its heritage of blue, while ushering ...

So it's on brand for Walmart that its first logo change in nearly 17 years consists of subtle changes almost imperceptible to anyone not paying close attention. The logo touch-up includes thicker ...

One of the most common ... dedication to keeping current, enhancing brand relevance in a competitive retail market.” According to Walmart lore, a certain aspect of the logo, known as the spark ...