As long as I’ve been a beauty editor, there’s been a simmering debate about drugstore shampoos and conditioners among hair cognoscenti. Some experts (especially those who work in salons ...

Social media star Alix Earle recently sparked a heated debate after stating her hair felt "softer than ever" when she used expired Pantene shampoo and conditioner. The hair expert said that many ...

As the winter chill settles in, we know how harsh the season can be on your hair. That's why we’re showcasing Pantene products that are powered by Pro-V enriched formulas, and designed to ...

gorgeous women whipping their lustrous hair back and forth. Nowhere to be found is anyone resembling the types of "real women" that Dove (whose success Pantene is trying to replicate here ...