Popular "ugly" produce companies—Yoon cited Misfits ... which they were told was filmed at a small local farm that supplied ...

Believe it or not, Confetti Snack’s vibrant and colourful snacks are actually made from ‘ugly’ vegetables – vegetables rejected by supermarkets due to cosmetic reasons but which are still perfectly ...

CEO Ben Simon decided to test whether consumers were more open to purchasing "ugly" produce like a misshapen carrot or bruised avocado. The concept quickly took off, with Imperfect expanding into ...