Sony's new take on an old idea could lead to TVs with better, brighter color. Here's why it could be cool. Sony says it's developing a new backlight tech for LCD TVs, using RBG LEDs. "But wait, aren't all backlights RGB LEDs?

Korean OLED TVs, long considered the gold standard for premium television, are facing growing competition from Chinese and Japanese manufacturers as they roll out next-generation RGB LED TVs. At CES 2025,

Today Sony is announcing the development of a new type of TV display that uses individual RGB LEDs for its backlighting. While Sony currently sells high-end Mini LED TVs alongside OLED models, this new system could combine many of the best qualities of both, and I recently got to see it in action at the company’s Tokyo headquarters.