A "Rebuild Altadena" tote from Kikay. A "Palisades Strong" hat from Only the Lonely. A "Love L.A." graphic T-shirt from the Hundreds. Rep and help the community with limited edition merch.

Since the California wildfires erupted, many local and national organizations are stepping in to provide critical aid to those affected.

(Photo by Scott Dalton/American Red Cross) January 11, 2025. Altadena, Los Angeles, California. The wildfires that roared through Los Angeles County destroyed everything in their path. Hundreds of ...

BORN AND RAISED IN ALTADENA ... Southern California. Dozens of volunteers came from Northern California to help our Southern California neighbors. “It makes me proud,” said Red Cross Northern ...

Those looking to assist residents affected by the Los Angeles County firestorm have a number of options to donate money, materials or their time.

Major corporations, including Disney and Target, have announced pledges to help the growing number of people affected by the LA wildfires.

Two new blazes—the Eaton fire near Altadena and the Hurst fire ... Fox Corporation has also donated $1 million to the American Red Cross' California Wildfire relief efforts.

The combined donation will help connect displaced families with essential resources such as food, shelter, emotional support and more.

Strong Santa Ana winds have fueled multiple wildfires across Southern California, forcing thousands of residents to flee from their homes.

The demands of a restaurant were never-ending, and Rena would arrive at dawn to start rolling out the biscuits. The original clientele was racially diverse and stuck around for the roast beef, Salisbury steak, sweet potato pie and banana splits.

After authorities reopened parts of Altadena for the first time since the Eaton fire, residents returned to a grim checkerboard of destroyed homes next to others that were largely spared.

Rodney Nickerson had lived in Altadena since 1968, when he bought his three-bedroom house on Alta Pine Drive with $5 down. The 82-year-old military veteran and church deacon received no warnings to evacuate before the Eaton fire swept through his neighborhood,