Bringing together two entities famous in their own right, fashion tie-ups are a tool for introducing brands to new audiences.

The Air Jordan 5 was released in 1990 ... performance that year to a fighter jet called the Supermarine Spitfire MK VIII, which he based his design on. In February 1990, the AJ5 was brought ...

The travel industry has been swept up in the sea change now taking place, which was brought about by the new presidential ...

Kate, 43, joined her husband Prince William, 42, who himself paid tribute to those who lost their lives during the Holocaust.

The Air Jordan 12 ‘Flu Game’ returns via SNKRS and select retailers on March 1 for $210. The drop promises to be one of the ...

"Love the fit and the style. Keeping the brand fresh and appealing is a beautiful thing. I'm a long-time subscriber to the ...

In 1985, the iconic red and black Air Jordan 1 got banned from the NBA and a slick marketing move by Nike turned the challenge in an opportunity. Nike and Jordan Brand began celebrating the 40th ...

Jordan Brand and ASICS. Before we get started with the release of the Swoosh’s newest Air Max silhouette, let’s first recap last week’s top headlines from the sneaker space. On the feature ...

How does the 2025 retro of the black and red “Banned” Air Jordan 1 compare to the 1985 original? It’s an important question given Jordan Brand’s declaration that the upcoming version of ...

Most notably, the UCLA Women's Basketball Team unboxed retro Air Jordan 4 sneakers in a player-exclusive colorway. The UCLA Athletic Department's social media team did not miss with the rollout of ...

The anticipation surrounding the 40th-anniversary reissue of the "Bred" Air Jordan 1 continues to build as we approach the upcoming drop, with only 23 stores carrying the sneakers. Now ...

It's a red-letter February for Jordan wearers/collectors/obsessives. To properly kickstart the b-ball sub-label's 40th anniversary celebrations, Nike is re-releasing ...