Amazon Bets On NBA to Turbocharge Its Advertising Business
The tech giant will add NBA and NASCAR rights this year, setting up to have premier live sports year-round, and it intends to ...
Inside Amazon Prime Video’s Sports-Heavy Upfront Ad Pitch: Top Sales Exec Danielle Carney Says NBA Debut Highlights “Pivotal Year”
As much of ad sales milestone as 2024 was for Amazon’s Prime Video, 2025 figures to be even bigger thanks to the addition of ...
How Amazon is pitching NBA ad deals to marketers—behind its live sports upfront strategy
Amazon Ads’ head of live sports sales discussed NBA packages, upfront approach and “Thursday Night Football” takeaways.
Alan Shearer spots 'raging' Pep Guardiola moment days before Newcastle United visit
Newcastle United great Alan Shearer reckons Pep Guardiola will be 'raging' after Manchester City threw away yet another lead in an important game. City were beaten 3-2 by Real Madrid in the first leg ...
Dave Hannigan: NFL in a league of their own when it comes to sponging
A couple of years back, Roger Goodell persuaded Amazon Prime to pay $10bn so the streamer could show one live NFL game every ...
Netflix? ESPN? Amazon? Why the race for F1’s U.S. TV rights could change the sport
F1’s broadcast rights in the U.S are up for renewal at the end of the year. The outcome of the deal will be critical to the ...
What TV channel is Everton vs Liverpool on and how to live stream the match?
The match kicks off at 7.30pm on Wednesday 12 February at Goodison Park. The game is being shown live on TNT Sports 1, with ...
Wayne Rooney shows true colours just three seconds into new job
Former Derby County boss Wayne Rooney aimed a cheeky dig at Manchester City ahead of their Champions League tie with Real ...