The Bulgari Serpenti gained prominence almost immediately after its launch in 1948. Its reputation grew even further when ...

The Serpenti is one of Bulgari’s most iconic symbols, a motif it has returned to repeatedly for its jewels and timepieces over the years. There was no chance the Italian luxury brand wasn’t ...

Bvlgari launches the Lady Solotempo BVS100 automatic movement at LVMH Watch Week, taking the Serpenti automatic watches into ...

At this year’s LVMH Watch Week, Bulgari unveiled the Lady Solotempo BVS100, a new in-house automatic caliber meticulously designed and developed for the Maison’s iconic Serpenti watches.

Bulgari is ushering in the Lunar New Year in grand fashion with a brand-new exhibition in Shanghai. Perfectly timed to the Year of the Snake, “Serpenti Infinito”—which opens tomorrow and run ...