PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The best moisturizers for mature skin hydrate the complexion while targeting texture, tone and elasticity. Here are our top ...

A toner is a welcome step in any skincare routine to brighten, exfoliate, or hydrate post-cleansing, but applying the watery ...

The Nip+Fab retinol serum targets fine lines and smooth skin and is loved by shoppers for "tighter skin" feeling ...

For the second season in a row, Korean skincare brand Peach & Lily partnered with fashion designer Prabal Gurung as his ...

For its new opus INSPIRATION "Guilty pleasures", Gattefossé invites its clients to rediscover familiar sweets, revamped and ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

While I'm obsessed with the bargain bonanza, Debenhams is offering discounts of up to 75% off beauty, as well as an ...

Trying to cut down on ultraprocessed foods (UPFs)—or, heavily industrialized food products—is clearly a worthy endeavor. An ...

My first foray into the world of Medik8 started with the Crystal Retinal serum – a potent retinaldehyde serum that, in only a matter of weeks, made my skin look like it had been reborn. This ...

The gua sha ritual involves running a smooth-edged tool across different areas of the skin. It can be used on the face and ...