Early-stage consumer SaaS companies focus on rapid user acquisition and engagement, making growth rates a critical measure of ...

brands will focus more on customer retention as new customer acquisition costs are rising day by day. Explaining his stance, he said, “Acquisition costs have steadily risen in India. Five years ...

In this article, Saurabh Kanwar of Veefin Group examines how fintech marketing is evolving through innovation, trust-building ...

Two of the more exciting fintech companies today are SoFi Technologies ( SOFI -4.01%) and Nu Holdings ( NU -1.49%). Both are ...

In addition to the FPOs, ONDC has also brought around 400 self-help groups, micro-entrepreneurs, and social sector ...

Acquiring a new company can be a major milestone for small and medium-sized enterprises (SMEs) in terms of rapid growth, ...

Methanex Corporation (NASDAQ:MEOH), the world's largest producer and supplier of methanol with a market capitalization of ...

Wishpond Technologies Ltd. (TSXV: WISH) (OTCQX: WPNDF) (the "Company" or "Wishpond"), a provider of marketing-focused online ...

For advertisers, the increasing costs of app store transactions are becoming a significant pain point. With Apple taking a 5% ...

We essentially want to continue the way we are doing business -- no change in strategy, no change in ticket sizes, no change in customer ... fall in the cost of funding after the acquisition ...

The company is bound by a debt/EBITDA covenant that requires that the ratio not exceed 3.75 times. We believe that Pentair is in compliance with all relevant covenants, and we estimate it will have a ...

The company provides a range of services aimed at driving customer user acquisition and optimizing marketing campaigns across channels. Their offerings include the Cost-per-Acquisition, ...