Drinks-Intel reported on Friday that Diageo is closing a facility in Hyderabad, India, that has been owned by the spirits ...

Kantar, the world’s leading marketing data and analytics company, has unveiled LaunchEvaluate, an agile post-launch evaluation tool designed to maximise the ...

Post-launch research reveals the 'why' behind performance, empowering marketers to pivot strategically and unlock lasting ...

The Glenlivet Just Added an Ultra-Aged Whisky to Its Core Lineup, and We Got a First Taste ...

Diageo, a giant in the beverage sector, revealed in a press conference this week a mixed balance of profits and sales across ...

Pernod Ricard is also focusing on premiumization, which we think will be a long-term tailwind to both revenue and margins. This involved shedding noncore assets such as strategic wines, while ...

Using LaunchEvaluate, businesses can: Ensure the long-term success of new product launches by identifying the factors driving ...

For ages, the industry has been talking about young people not drinking as much wine. The giant trade shows have upped their spirits games accordingly, with new halls dedicated the likes of vodka, gin ...

Kantar, the world’s leading marketing data and analytics company, has unveiled LaunchEvaluate, an agile post-launch evaluation tool designed to maximise the ...

While we remain realistic about short-term challenges, we’re taking a dynamic approach to investments in our brands and in ...

Diageo, the maker of Don Julio tequila and Crown Royal Canadian whiskey, relied entirely on price increases to weather ...