As we look ahead, trends like AI integration, privacy legislation and sustainability are reshaping how brands engage with ...

PR practitioners must be thoughtful in who to pitch in terms of affective target audiences. Practitioners need to carefully ...

I teamed up with AI for 2025 marketing predictions. Expect insights, surprises and a few bold takes on the future of ...

From AI-driven marketing and the rise of user-generated content to voice search optimisation and interactive content creation ...

Brand is back and being driven by investment in visual storytelling and value-driven content 1. AI is helping marketers keep up with increasing content needs. In 2024, AI usage among marketers rose at ...

Explore some of the key digital marketing innovations that are set to redefine the sector, shaping how businesses engage with their audience ...

It is certain that every industry, including digital marketing as one of the most significantly transformed sectors, is being ...

Brands now use AI not just to predict what you want but also to frame it in the context of your mood, environment, and even your ethical beliefs ...

As we close out 2025 and roll into a new year, marketers will continue to find new ways to woo potential customers.

LS Digital, a Digital Business Transformation (DBT) company, introduced its AI Marketing Stack. This is a comprehensive offering that integrates artificial intelligence into every marketing service.

these sub-trends are driven by advancements in AI technology. And, yes, anyone can argue that AI should be considered the only digital marketing trend to focus on for 2025. However, everyone ...