Learn all about optimized targeting - a powerful but controversial tool that can either enhance or hinder campaign ...

Initially when Google Ads released the ability to add negative keywords to your Performance Max campaigns, Google limited it ...

Google Ads is designed to work for Google. Here’s how to outsmart deceptive defaults, resist platform nudges, and optimize smarter.

As part of the antitrust case filed more than four years ago, the Justice Department wants Google to divest its Chrome ...

I don't love what's happening with the DOJ, Google and the Chrome browser right now. The Department of Justice has doubled ...

Following accusations that the widely used Honey Chrome extension engaged in deceptive practices, Google has revised its ...

Search engines are a vital part of people's daily lives, helping users find quick answers to their questions. However, not ...

Social media users unknowingly participate in marketing experiments, but flawed algorithms skew A/B testing results, ...

With fears of a trade war and a potential economic recession rising, the Nasdaq Composite has fallen into correction ...

Google emailed customers on December 12 to inform them that a YouTube TV subscription would rise by $10, taking the price ...

Lidl has enabled cross-platform advert targeting, allowing its loyalty scheme users to receive personalised ads across Google and Meta.

But if can look past those near-term headwinds, it might be a great time to accumulate a few resilient growth stocks which ...