Updates include Manager Account Labels, expanded Shopping Ads capabilities, vertical video generation, and improved ...

Learn all about optimized targeting - a powerful but controversial tool that can either enhance or hinder campaign ...

Google Ads is designed to work for Google. Here’s how to outsmart deceptive defaults, resist platform nudges, and optimize smarter.

As a result of the Honey expose, Google has now changed its Chrome extension policies concerning affiliate ads and marketing.

Google is updating GTM to ensure a Google tag loads before sending events, improving tracking accuracy and data collection ...

Initially when Google Ads released the ability to add negative keywords to your Performance Max campaigns, Google limited it ...

With a third of small business owners claiming that the most difficult part of marketing is determining what’s working, new ...

No surprise here - Google will be testing and experimenting with ads in Google AI Mode. Google told Adweek that they will be ...

Discover how Google ads for low budget accounts can still deliver value and learn about budget allocation for best results.

Google has introduced a carbon emissions calculator for advertisers on Google Ads. The tool provides advertisers with ...

As part of the antitrust case filed more than four years ago, the Justice Department wants Google to divest its Chrome ...

Google is migrating Chrome browser extensions to a new specification that limits the functionality of ad blockers.