Google's new PMax Usefulness Indicator helps advertisers measure the incremental traffic impact of search themes, improving ...

Google’s Gemini AI mistakenly claimed Gouda makes up 50-60% of global cheese consumption in a Super Bowl ad After backlash, ...

Google Ads has added to Performance Max campaigns, the search themes, an indicator to tell you what is driving a specific ...

Six SEOs with 20+ years experience share why Google's 4th quarter results may indicate underlying issues in paid search and ...

Make sure your brand guidelines are up to date by March or Google will automatically select your business name and logo.

Google’s new ads rules demote confusing landing pages and reward those aligned with user intent. Google Ads now prioritizes ...

Google had some more ranking volatility around the Super Bowl weekend. Reddit blamed Google for not meeting its expected user ...

Reddit’s ambitions to build its own AI-powered search business suggest even Google’s allies need to find ways to protect ...

Ad sparked unexpected controversy when it errantly claimed that Gouda accounts for “50 to 60 percent of the world’s cheese ...

Google enforces stricter policies for gambling advertising by April 2025. Discover the implications for advertisers and ...

Alphabet earned $26.5 billion, or $2.15 per share, during last year’s final quarter, a 28% increase from the same time during ...

There's too much junk generated at the top of searches—and AI isn't helping. Focus first on developing your own organic ...