Meghan Markle's As Ever logo includes a tribute to Prince Harry. Inside the symbolism and what the Duchess of Sussex has said about her new brand.

For independent Los Angeles-based agency and consulting firm Wild Card Creative Group (WCCG), the goal – past and present – ...

Real differentiation happens when a brand stands for something so clearly that no competitor can claim it with a straight ...

How New Balance, The Gap and others made gains with Gen Z buyers.