More than two-thirds (67%) of consumers are influenced by the materials brands choose for their product packaging.

Our editors constantly gush about these skin care and beauty brands. When it comes to beauty and fashion, Black founders, ...

When organizations prioritize a clear purpose over profit, they have a positive influence on consumers and stakeholders of ...

Google has updated its Merchant Listing structured data documentation to now support, in beta, membership loyalty pricing ...

“Belgium Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics ...

As a business owner, market forces shape what’s possible when you set your prices. If you’re a skin care brand that uses licorice root extract in your formu ...

Loyalty programs that prioritize personalization, flexibility and seamless experiences are strategic tools for building ...

There was little effort made to connect the spot to core GM brand values, which include inspiring “passion and loyalty” and “serving and ... “We need to promote this new app that lets families get ...

A strong "position in the consumer's mind" can command premium pricing and customer loyalty. Consumers often choose branded products over generic alternatives, even at a premium price. Consider a ...

Investopedia / Michela Buttignol The real economic growth rate, or real GDP growth rate, measures economic growth, as expressed by gross domestic product (GDP), from one period to another ...