Your brand's ability and willingness to solve pain points for current and potential customers can make or break your company's existence and relevance in the industry. To help brand leaders remain ...

The last time Walmart refreshed its brand, the Great Recession loomed large, the iPhone was only a year old and a hyphen still split the retailer’s legal name. On Monday (Jan. 13), the big-box store ...

As we enter 2025, it is clearer than ever that in the back half of this decade, brand building and audience engagement will be rooted in the creation of brand-funded content and entertainment.

SINGAPORE - China’s BYD was the best-selling car brand in Singapore in 2024, with 6,191 units registered, beating out Japan’s Toyota and Germany’s BMW. This is the first time a Chinese ...

And, of course, there are many other brands we love and trust, too, but the 20 below are the best of the best. Shop like a menswear editor does, by shopping the brands menswear editors do.

The company said the brand refresh "will help Walmart build credibility and connection." HOW WALMART IS WINNING WITH HIGHER-INCOME SHOPPERS "As our customers evolve, we will too," White said.

A low-key brand, founded by archaeologists in Wales, has quietly expanded in New York. By Thessaly La Force At the end of last year, the lifestyle brand Toast quietly opened its second store in ...

Companies often change their names to reflect new directions, mergers, or to improve their image. In India, several companies have rebranded recently. For instance, in February 2025, Zomato ...

Trust is a cornerstone of meaningful relationships. When dealing with businesses and brands, it's often the deciding factor that separates companies we rely on from the ones we don't. It's about ...

The retailer describes the new look as “a comprehensive brand refresh that reflects its evolution,” but many beg to differ. According to the company, one of the key features of the “refresh ...

Languages: English, Italian People are increasingly careful about where they spend their money, and they want to be sure the brands they choose will provide quality products at fair prices and a ...