Brands can offer mobile coupons and ask consumers to double-opt-in for future marketing via SMS. “Retailers viewing holiday mobile campaigns as ‘one-offs’ are missing an important ...

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The Consumer Protection Act (CPA) allows sending unsolicited direct marketing communications (which is commonly seen as spam by many consumers) under certain conditions. However, if one looks more ...

There are several tactful, effective ways to approach marketing via SMS that meet carrier opt-in requirements and increase customer satisfaction. Securing and maintaining opt-ins is the first, most ...

The Americas have emerged as global leaders in SMS adoption among marketers, according to new research by Dotdigital, a global provider of marketing automation technology. The 2025 Global Benchmark ...

SevenRooms, a platform in customer relationship management (CRM), marketing, and operations for the hospitality industry, has ...

Thailand's e-commerce sector is expanding at an unprecedented pace, with SMS marketing playing a crucial role in driving business success. By 2025, this upward trajectory is expected to surge even ...

The PayPal SMS Security Key adds another layer of protection to PayPal ... Customers can now choose to receive this unique six-digit security code via text message to their mobile phones prior to ...

It has more than 200 ministries and eight locations. The Church first began mobile marketing via SMS. The church used SMS to poll audiences. This was a means of building a sense of community.