Ads for four possible Activision mobile games allegedly contain AI-generated assets, and players aren't happy about it.

A controversial, AI-generated Guitar Hero advertisement was actually market research for a title that isn't in active ...

Sensor Tower, a leading provider of data on the digital economy, today released its annual State of Mobile Gaming Report for ...

A Marketplace investigation has pulled back the curtain on how some mobile games, which seem to attract children, use ...

KFC has transformed misleading ‘fake game advertisements’ cluttering social feeds into actual, playable mobile games as part ...

Tilting Point has launched a new $150 million user acquisition (UA) fund to help developers scale their games and apps.

Mobile game developers Microfun, Nanobit, and Magic Tavern have been accused of reinforcing harmful stereotypes and ...

Mobile games ads appear to use themes of domestic abuse, humiliation and misogyny to drive downloads. A Sky News investigation prompted one developer to take down offensive ads.

How much time do you spend playing mobile games on your phone? A lot of people use them to pass the time, but Metro by T-Mobile customers could double down and work toward paying off their monthly ...

AppLovin’s advertising wins have supercharged the company’s stock. In November, after AppLovin’s Q3 earnings report, the company’s stock shot up from $168 per share to $290, making it the fastest ...

KFC has long recognised its appeal to gamers and has leveraged that in its advertising. We've already seen it insert a beefed ...

Sitting on the sofa over the Christmas break scrolling through social media, an advert popped up that made my bored thumb pause for a second. Picture this: a cartoon woman is sitting down, cutting ...