When launching a new brand, achieving brand awareness is the first step to establishing valuable brand equity.

A huge part of my success was that being in New York gave me proximity [to power players],” said Saie’s Laney Crowell. “I could do five meetings in a day if I wanted to, ...

A new generation of African designers are bursting onto the global fashion scene, gaining recognition from top celebrities ...

For beauty brands, 2025 calls for bold investments in transformative technologies and scientific advancements to secure the ...

Kia Syros will be launched in the Indian market next month and will fill the gap between Sonet and Seltos in the brand's lineup.

Whether they know it yet or not, one lottery player in Canada is now a brand-new multimillionaire after a massive win.

Oreo is partnering with singer Post Malone for its next limited edition cookie, featuring a first-of-its-kind filling for the brand.For a<a class="excerpt-read-more" href=" More ...

In addition to the laban, new dairy products aimed specifically at children, featuring natural flavours and free from additives, are set to launch by the end of ...

City officials began the approval process to allow new housing development in a commercial section of Midtown — resembling a plan to redevelop the Financial District two decades ago.

Marking out its past, its heritage, its retail growth, its fantastic jewelry, and of course the Sabyasachi bridal wear, the brand turns 25 with a celebration on Friday.

The LA-based designer is in Paris to premiere the latest runway episode of his brand’s alluring evocation of Hollywood ...

We recently published a list of 10 Best Sin Stocks to Invest in 2025. In this article, we are going to take a look at where ...