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Although strategic sustainability would seem an idealistic proposal, some internationally known scholars, such as Philip Kotler, are proposing practical frameworks to inspire and guide sustainable ...

Arpana Kumar Ahuja shares the highlights, lessons, and initiatives from her three decades of journey in the communications world ...

Back in 2004, Philip Kotler ranked alongside Peter Drucker as the most influential thinker in business. The Cubs hadn’t yet broken the Curse of the Billy Goat. And Analytics, Artificial ...

Professor Philip Kotler, the American author widely-regarded as the ‘father of modern marketing’ described Dr Starbuck’s work as monumental and said his research was appreciated around the ...

Philip Kotler, the Father of Modern Marketing. Global Perspectives and Engaging Formats RPS2025 fosters international collaboration with over 200+ Expert from Canada, USA, Nigeria, the Netherlands ...

Past awardees include Gopal Sankaranarayanan – Senior Advocate of the Supreme Court of India and Prof. Philip Kotler, the Father of Modern Marketing. Global Perspectives and Engaging Formats RPS2025 ...