Whether you call it side boob, bra bulge or something else entirely, the type of bra you wear can make or break your plans for a smooth and streamlined look under your form-fitting tees and sweaters.

Looking to add shapewear to your wardrobe? We tested shorts and shapers from a range of brands to find the most comfortable ...

Two bra experts share with us exactly who should be wearing a sleep bra, how to shop for one and which styles are their faves.

When Kim Kardashian's SKIMS brand launched its iconic nipple bra, it quickly went viral and was sold out within hours. It's fun and cheeky, which makes it the perfect lingerie to wear on Valentine's ...

Looking for the best affordable bras that'll support the girls without breaking the bank? I've looked in my own underwear drawer and tapped fellow PureWow editors for their comfortable, supportive and ...

Amazon is my favorite place to shop for basic essentials and intimates! You can buy pretty much anything on Amazon (as we all ...

SKIMS’ latest drops are selling out fast. Kim Kardashian's brand launched a push-up bra that's perfect for plunging necklines, cozy loungewear, and Valentine’s Day must-haves. Treat yourself now!

Kim Kardashian enlists Blackpink singer Rosé to headline SKIMS' Valentine’s Day campaign! Discover loungewear, lingerie, and ...

Discover what medical experts and professional fitters say about trending bra brands, and why prioritizing fit over fashion could save your health.

Luckily, Amazon has some screaming good deals of up to 75 percent off its best-selling bras, many of which have thousands of ...

The InvisiWear Mid-Rise Bikini Underwear offers a perfect balance of coverage and breathability. With its seamless design and lightweight fabric, this 3-pack ensures a smooth, barely-there feel.

Jessica Johnson, founder of Figiura, is in the running to be named Entrepreneur of Impact for her work to create the perfect bra for women who have undergone a breast augmentation. Moya Dillon is ...