The “BB” in BB cream can stand for a few things—beauty balm, blur balm, or blemish balm—but its effect is the same. The ...

PARIS – Europe-born K-beauty brand Yepoda is widening its reach by launching into brick-and-mortar through Sephoras across ...

If there weren’t enough skincare products to follow in the United States market, beauty buyers are all about Korea for snagging their lotions and potions. And, rightfully so. Serious Korean skincare ...

Global haircare brand Wella Professionals has officially withdrawn from the South Korean market. Industry sources on Feb. 2 ...