AD METER 2025: Sign up to rate all the commercials from the big game!

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

Rating what Super Bowl ads have been the greatest in history is a bit like the Oscars. Services like Ad Meter gauge what is popular at the time, but as history has shown, like the Oscars, what becomes ...

At Super Bowl LIX tonight, AI takes center stage—from commercials to game tech—transforming the experience for teams, ...

It's been a long time since Nike debuted a Super Bowl commercial, but Clark will be front and center in the brand's 2025 ...

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star appearances, cast reunions and hearstring-tugging ads in between, PEOPLE is trackin ...

PEOPLE is covering every moment from Super Bowl LIX live as the Kansas City Chiefs and Philadelphia Eagles play for the ...

The league will have a two-minute spot after the halftime show directed by Peter Berg and starring Pat McAfee, Justin Jefferson and other stars, calling for girls flag football to become a varsity ...

China's undisputed UFC strawweight champion Zhang Weili retained her title in dominant fashion at UFC 312 in Sydney, ...

February 9, 2025 is something of a holiday in the United States, as the Kansas City Chiefs and Philadelphia Eagles will be facing off in Super Bowl LIX. While ...

The Buffalo Bills three point loss to the Kansas City Chiefs in the AFC championship game pushed Josh Allen out of playing in the Super Bowl. But that doesn't ...

It’s here at last, the national holiday when we’re forced to sit through football in order to watch our beloved ads. For the 13th straight year, Yahoo Sports’ Jay Busbee and Ian Casselberry are here ...