Brian Niccol speaks with The Wall Street Journal after joining the coffee giant last September.

With a flagship store in Seattle, it would be easy to assume that the state with the most Starbucks locations is Washington, ...

Starbucks tested out “panic buttons” at five locations to protect baristas during unsafe situations, the company says. The java giant has instituted a new set of store rules under freshly ...

and Ms. Sandland will take over store development and design. On top of the changes in North America, in January, Mellody Hobson, who chaired Starbucks’s board of directors from 2021 to 2024 ...

Niccol said the company is also adding staff to some stores and experimenting with ordering algorithms that prioritize in-store customers and better pace mobile orders. Hanging out at Starbucks will ...

They’re in a latte trouble. More than a half-dozen protesters were cuffed Tuesday during a “sit-in” demonstration at a Park Slope Starbucks store that unionized in October and is set to ...

reflecting investments in upgrading cafes and other efforts to revive business. Starbucks’s U.S. and global same-store sales fell 4%, the fourth consecutive quarterly decline.

Starbucks wants to entice customers to stay. Its vibe shift is a work in progress. © 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes ...

The new rules reverse an open-door policy put in place in 2018, after two men were arrested at a Philadelphia Starbucks where they had gone for a business meeting. The individual store had a ...

requiring customers to make a purchase to use the store or restrooms. These changes come under new CEO Brian Niccol, who aims to improve the customer experience and boost sales. Starbucks is ...

He promised to deliver coffee to in-store customers in four minutes or less as well as to improve the look and feel of Starbucks locations over time. For years, the company had emphasized to-go ...