The traditional colorful Indian fabric worn by women is ubiquitous to the world’s largest religious gathering in northern ...

Indian celebrity-backed fashion brands struggle due to lack of clear brand identity, inconsistent quality, and market ...

The TikTok star recently collaborated with Frame on a new style of skinny jean. The superstar's emotions were on full display ...

Ring in Valentine's Day with Shraddha Kapoor-inspired looks. Myntra's Fashion Carnival features styles that ensure you channel her chic aesthetic on low prices.

You have one body. So why are you six different sizes when you shop at a mall? Random sizing hurts both buyers and businesses ...

The latest episode of Shark Tank India 4 witnessed two exciting pitches—Burger Bae, a thriving D2C clothing brand, and Boba Bhai, a GenZ-focused food startup.

The Chinese fast-fashion brand, ranked among the world’s largest fashion retailers, with sales in excess of $30 billion, ...

Dual-hued earrings bring a modern twist to traditional wear, giving your outfit a bold yet elegant flair, just as seen in Diva’s looks. For a boho-chic vibe, rustic earrings are an ideal match with ...

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Shein is back in India! Reliance relaunches the fashion giant after a 5-year ban. Get the latest news on Shein's return, ...

Looking for some trendy hairstyles to flaunt with ethnic outfits? We have got you covered, here are elegant hairstyles approved by Reba Monica that you can recreate to slay. Tap to read!

BENGALURU: Indian mothers and grandmothers have always taken their fading, fraying sarees and turned them into shirts, dresses, skirts, for their kids or as a last resort, even into dishcloths, in an ...