After years of dwindling fur production, dealers say they’re seeing sales of vintage and used coats rise.

WSJ’s campaign goal was to reinforce the value of a subscription by shifting reader perception about the publication from a ...

Concern about the stock market’s overvaluation is going mainstream. For years now, those who have worried about the equity market’s overvaluation have been voices in the wilderness. As the ...

Khadeeja Safdar is an enterprise reporter in The Wall Street Journal’s New York office, where she has worked for more than a decade. She has written about a wide range of issues, including ...

The move ends months of speculation over how the company would move ahead with its plans to separate the business.

Americana and famous faces won the game inside the game, with a solid showing for pharma brands looking to polish their ...

Brands that dominated Super Bowl LIX included commercials and the much talked-about halftime show featuring Grammy winning rapper Kendrick Lamar.

Water bottle brand Cirkul is giving away 100,000 of its products as part of its Super Bowl campaign. Its commercial depicted ...

Hellmann's, the Unilever-owned mayonnaise brand, reunited Billy Crystal and Meg Ryan as their titular characters from the ...

Super Bowl commercial hit patriotic notes as actor Harrison Ford argued that freedom was “the roar of one man’s engine, and ...

Why did Bill Murray see a dog when he looked in the mirror? Yahoo’s big game ad prompted viewers to email Murray at [email protected] to learn the answer. The brand-awareness campaign, which will ...

After nearly 30 years on the sidelines, Nike made a return to Super Bowl advertising. The sneaker giant took center stage ...