The Warc Creative 100, an independent global benchmark of the world’s most awarded campaigns and companies for creativity has ...

The US remains TikTok’s largest ad market, but its revenue share there is projected to decline to 34% by 2026.

As the ad world girds its loins for the awards season - Cannes starts on June 20 so it should be hot - WARC has announced its Creative 100, what used to be the Gunn Report, which tots up the winners ...

TikTok, the ByteDance-owned video-sharing platform, is increasingly recognised for driving full-funnel outcomes—from ...

TikTok is projected to achieve $32.4 billion in global ad revenue this year despite looming US ban concerns that put nearly ...

The world’s best companies and campaigns for creativity, according to the WARC Creative 100. The top 10 campaigns include five campaigns focused on sport: Orange promoted WoMen’s Football, Coors Light ...

YouTube's global advertising revenue growth rate in 2023 is expected to be more than double the growth rate the video platform achieved in 2022, according to recent forecasts from WARC. The ...

TikTok's advertising revenue is set to exceed $30bn this year, despite looming uncertainty over a potential US ban.

TikTok’s advertising revenue is set to exceed $30bn this year, despite looming uncertainty over a potential US ban. WARC Media’s latest insights suggest that this could jeopardise almost $12bn ...