Just like hiring an accountant to audit your books, having a skilled marketing professional assess your marketing and PR is a ...

Marketing trends are shifting fast. From AI-powered efficiency to visual storytelling, here’s what marketing leaders need to ...

Discover how Geisinger's new marketing chief plans to enhance the digital patient experience and utilize the Risant Health partnership.

Artificial Intelligence (AI) is emerging as a game-changer, poised to revolutionize the future of Marketing Operations.

The Digital Marketing Association of the Philippines (DMAP) ushered in the new year with an energizing start at its first ...

Life at an advertising agency is anything but predictable. Tight deadlines, late nights, and endless brainstorming sessions are the norm. What is often overlooked, however, are the creative minds ...

Emotion AI can help businesses understand human emotions better than ever, but as this technology advances, ethical concerns ...

The digital marketing industry is booming, but a glaring gap remains. Graduates of many digital marketing courses often find themselves unprepared for real-world job demands. Recognizing this issue ...

The L’Oréal skincare brand is returning to its Super Bowl marketing playbook from last year to boost a new anti-dandruff product.

According to UN Women Programme Specialist for Women’s Economic Empowerment, Ms. Lilian Mwamdanga, the program aims to bridge ...

Bradenton City Commission is pulling the plug on a pilot project for pop-up digital marketing displays called Soofa signs, after unanimously voting to remove them Wednesday.

Cleveland Clinic says a new ad campaign targeting the health system is "riddled with inaccuracies and lies," WKYC reported Feb. 13. Consumers' Research, a conservative nonprofit, launched a 30-second ...