If you've ever wondered why YouTube goes so hard on ads when they make the experience so miserable, well, there's your answer ...

As such, it may only affect people who are using YouTube with an ad blocker. It's likely that whatever the ad blocker is doing to skip the ad isn't firing properly and instead lea ...

YouTube video ad benchmarks vary significantly among verticals, the analysis found. For example, the average view rate for ads in the education vertical (35.4%) is nearly double that of ads in the ...

A child mistaking an adult actress in an explicit ad for a popular YouTuber is yet another troubling example of YouTube's ...

Android Authority's survey shows a clear discrepancy between Google's claims about unskippable ads on YouTube and what users ...

Google has responded after a YouTube viewer went viral on Reddit showing a 60-minute unskippable ad on a video.