Traditional publishing provides credibility, industry support, and wide distribution but is highly competitive and often slow ...

Five years after taking up the fight for physical books, Bookshop.org is entering the e-book arena. Here’s why Seattle will be a key battleground.

Technology and marketing will see more capital as the sporting goods retailer looks to take more share in e-commerce and grow ...

“Infinite Realms is a backend AI-driven engine that can intake book manuscripts and turn them into living, breathing worlds that you can play,” Pereira said. “We’ll be able to license out these ...

Rishi joins Hachette Book Group from the Random House Group as executive director of consumer engagement and marketing ...

Named one of the world’s most influential CMOs by Forbes in 2024, Meta CMO and VP of analytics Alex Schultz is set to release ...

KPIs are not ROI, and in search and digital marketing, we need to bridge the gap between our KPIs and business outcomes.

Schultz's book explores digital marketing growth strategies, from choosing channels and testing creatives to using generative ...

Al Sefati is the CEO of Clarity Digital, LLC, an entrepreneur, and host of a marketing and digital transformation podcast.

The Art and Science of Digital Marketing and Advertising, the debut book by Meta chief marketing officer and VP of analytics ...

Meet India's top 10 inspiring personalities of 2025, trailblazers in entrepreneurship, finance, literature, healthcare, ...