The ESA has announced a new video game event, which will kick off in April 2026. This one is aimed at industry professionals.

If it can, maybe iicon will avoid the pitfalls E3 did. I, for one, am optimistic. There's nothing like another big competitor ...

After giving up on E3, the Entertainment Software Association announces a new gaming event, which is planned to take place in ...

Nintendo, Disney, and PlayStation are among the companies attending the inaugural iicon in Las Vegas next year.

This new endeavor won't be exactly like E3, but aims to bring together plenty of big names from the gaming industry.

Since 1995, E3 served as the mainstream conference for the international games industry to showcase new products and games to retailers and other industry figures. In an effort to catch up to more ...

But ESA president and CEO Stanley Pierre-Louis wants to make one thing clear: “This is not the new E3,” he tells WIRED. Set to take place in April 2026 in Las Vegas, iicon will not be a trade ...

Unlike DICE, all the biggest game companies are slated to attend this one. Remember that time E3 downsized to become a “Media & Business Summit”? It was nice and quiet! A weekly newsletter by ...

The Entertainment Software Association (ESA) has announced the Interactive Innovation Conference, or ‘iicon’ for short – a ...

The Entertainment Software Association (ESA) announced the launch of the Interactive Innovation Conference ( iicon ) business event for April 2026.

In an effort to catch up to more lucrative fan conventions, the ESA opened E3 up to the public. However, the Los Angeles event proved too expensive for many of its vendors. E3’s downfall began ...