Shein, the Chinese fashion behemoth, has re-entered the Indian market after a five-year hiatus. The company was previously ...

Gen Z’s favourite fast-fashion label has made a comeback in India. Reliance has launched an app to sell Shein’s products in the country under a licensing deal. The app was banned in 2020 by the govern ...

Chinese fast-fashion brand Shein re-enters India after five years, partnering with Reliance Retail. The deal mandates local ...

Reliance’s intention to establish a niche in the ultra-fast fashion market, competing with sites such as Myntra, H&M, and ...

Shein India Fast Fashion app represents a departure from Reliance's strategy of adding brands to its flagship fashion app ...

The new venture marks a strategic shift for Reliance Retail, which had previously incorporated various brands into its flagship fashion platform, Ajio. The Shein app offers consum ...

Reliance Retail revives the Shein app in India, promising a fresh shopping experience for fashion enthusiasts.

Shein India app, launched by Reliance Retail's subsidiary Nextgen Fast Fashion, partners with Indian MSMEs to manufacture and ...

As Shein takes another chance at India's fast fashion landscape after five years, it is up against domestic players as well ...

As Shein gains momentum, it may satisfy India’s fashion consumers and also empower the country’s fashion ecosystem.

India's Reliance Consumer Products on Tuesday launched its home-grown cola brand, Campa Cola, in the United Arab Emirates, ...