Apple's iPhone 15 led global sales in 2024, with Pro models close behind, as premium device demand drove a revenue rebound.

The smartphone industry remains highly competitive, with brand loyalty, pricing, and regional preferences still playing a ...

Apple’s eagerly awaited return to the ultra-competitive mid-range smartphone market with a new iPhone SE could happen in the ...

Apple Inc. (NASDAQ:AAPL), the tech giant known for its innovative products and services, continues to navigate a complex ...

Apple's (AAPL) global smartphone market share slipped one percentage point to 18% last year as fourth-quarter iPhone sales dropped 5%, according to Counterpoint Research. Bloomberg earlier had ...

Apple's global smartphone market share declined to 18% in 2024, down from 19% the previous year, while Chinese manufacturers expanded ...

Apple's global smartphone market share slipped one percentage point to 18% last year, according to Counterpoint Research. A spokesperson at the research firm confirmed that iPhone fourth-quarter ...

Apple Inc. (NASDAQ:AAPL), the tech giant known for its innovative consumer electronics and services, finds itself at a crossroads as it navigates a complex landscape of market challenges and ...

but the iPhone lost ground to smartphone competitors last year. While some of its competitors saw fast growth in 2024, Apple's global market share fell to 18% — a one percentage point drop year ...

Looking ahead, Upasana Joshi, Research Director at IDC, estimated that Apple will continue to outpace the overall smartphone ...

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