While chocolates, flowers and jewelry are classic — and basic — choices for Valentine’s Day, perfume or cologne is the most thoughtful gift you can give for the holiday. Whether they prefer ...

may slow advertising growth at top digital powers such as Meta Platforms and Google and encourage some major brands to cut ad spending more broadly, industry analysts said. Trump’s 10% tariffs ...

WASHINGTON (NEXSTAR) — Lawmakers on Capitol Hill are considering permanently classifying fentanyl-related substances as Schedule 1 drugs, a move they say could help combat the country’s growing ...

The Cremo Spice & Black Vanilla Spray Cologne has gained a whopping 25,000 reviews on Amazon and counting, with shoppers comparing the affordable fragrance to a luxury buy. Sophisticated and ...

PARIS, Feb. 4, 2025 /PRNewswire/ -- IFF (NYSE: IFF) announces the launch of its new AI-powered research tool, ScentChat™, an instant messaging application designed to enhance the fragrance ...

With one in three Americans tuning in, brands are pulling out all the stops to create memorable ads that will resonate long after the game ends. Here's a roundup of what we can expect from this ...

One of the most shocking trades in NBA history was confirmed late Saturday night, with the Dallas Mavericks sending superstar Luka Doncic to the Los Angeles Lakers in exchange for Anthony Davis ...

Cybersecurity researchers have discovered a malvertising campaign that's targeting Microsoft advertisers with bogus Google ads that aim to take them to phishing pages that are capable of harvesting ...

Amazon has increased its ad spending on X, which is owned by Elon Musk, more than a year after it removed many of its advertisements from the platform, according to a report. Other companies ...

Advertisers pull out all the stops for their biggest— and often most expensive—ads of the year. This year, ads reportedly sold for north of $8 million, a record price. Here is our round-up of ...