The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

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OpenAI's rebrand balances the technical and the emotional by updating its logo and centering a new typeface called OpenAI ...

Target’s approach is all about quality. The goal for Up&Up is similar to that of other private labels: to make a bargain ...

The AI powerhouse refreshes its visual identity, aiming for a more “human” look while integrating AI in the design process.

Despite recent surprise competition from the likes of DeepSeek, OpenAI remains the biggest name in AI right now. The company ...

OpenAI reveals a sleek rebrand featuring a refined logo, custom typeface, and cohesive design, blending human creativity with ...

The leader of German carmaker Volkswagen unveiled design sketches for a new low-cost electric model at a closed-door mass ...

OpenAI’s big rebranding effort brings a new logo and a new typeface, OpenAI sans.

Created by OpenAI’s in-house team, Studio Dumbar and ABC Dinamo, the new identity aims to align the brand’s design system with its rapid business growth ...

OpenAI has rebranded its look with tweaks to its signature blossom logo and a new typeface called OpenAI Sans, hoping to have a more approachable and human image.

To understand how the Mayo Clinic became a superior healthcare brand, I talked with Leonard Berry, PhD, to understand their ...