How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

With great apologies to Tolstoy, all dysfunctional law firm brands are dysfunctional in their own ways. Maybe it’s the way ...

Benjamin Hill travels the nation collecting stories about what makes Minor League Baseball unique. This excerpt from his newsletter is a mere taste of the smorgasbord of delights he offers every week.

What do you think of when you think of Hutchinson? For Chandlerthinks, a Tennessee-based marketing and branding company the city hired to help with a branding initiative, the answer was “A ...

Jugo Juice unveils its first-of-a-kind flagship at Royalmount, Montreal, with upscale design and plans for nationwide ...

This week, skincare brand Kiehl’s debuted a hairy new font, Starbucks continued to roll out its feel-good nostalgia marketing, and an iconic ’80s soda was revived for the year 2025. Here’s all the ...

The city of Tipton has its first brand identity, and it leans into the potential of the small town. The city announced Monday ...

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

Combined organization forms end-to-end consulting and services business with expertise in strategy, technology, operations ...

Macworld As much as we’d like to deny it, first impressions actually matter, and that applies to how your cloud storage looks ...