PROVEN 360 will provide strategic support to SABCO focused on enhancing its visibility and engagement within the UAE and ...

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Hernando Ruiz-Jimenez is Geisinger’s new chief marketing and communications officer, a role in which he oversees brand and ...

LaPolt has tapped Samantha Gayle Bullock as chief media officer and executive producer of “The Stiletto Room” at LaPolt Media ...

As a legal marketer, you already understand that social media brings value to your law firm. But how do you actually track ...

Growing a business without the cushion of a big budget might seem challenging, but numerous entrepreneurs have proven it’s possible. By leveraging their creativity, grassroots marketing, and low-cost ...

The iPad had just launched, Instagram was brand new, and most law firms felt cutting-edge if they had a website with their ...

Job risks, role changes and sector shifts. These are all immediate hurdles set to shake up beauty’s existing infrastructure ...

By mastering the newest strategies in ABM, marketing leaders can redefine how they connect with their most valuable clients.