To unlock the full potential of AI, marketers must adopt the mindset of partnership—where AI is a collaborator, not a ...

The presentation of the award will take place during the Dubai Lynx Awards Ceremony at the Emirates Golf Club on Wednesday 9 ...

According to CreativeX, ad creative is responsible for nearly half of sales lift. So why doesn’t creative get the credit it ...

If you need help meeting a looming deadline for deliverables, check out these insights into how agencies find the best ...

Dionna Marie Dorsey is redefining the creative industry with Creative Ladder empowering underrepresented talents to lead the ...

The Queensland government's creative advertising account is about to go to pitch. A forward procurement notice was released ...

Industry recruiters Charlotte Flood, Steph Graham, and Mikhaila Warburton have launched a new agency to connect talent and ...

The advertising world is in mourning following the passing of Ari Weiss, a visionary creative leader and the founder of ...

Weiss co-founded Quality Experience, a boutique creative agency, with Cristina Reina, Dan Gonda, and Colleen Leddy.

ADFEST has put together a feast of sessions that range right across the spectrum, from things you need to know and things ...

An expat Kiwi advertising creative has played a leading role in one of this year’s big Super Bowl ads, where a 30-second slot ...

Last night in New Orleans, the Kansas City Chiefs faced off against the Philadelphia Eagles in a repeat match up of 2023’s ...