Dallas since 2023 has been seeking a federal judge’s order to cancel registered trademarks from Triple D Gear arguing they’re too similar to the city’s ...

As discussed above, one of the main reactions to Walmart’s brand redesign were variations of disbelief about the company actually paying people to create the new logo. This is a prime example of ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

Attorneys for Puma wrote in legal filings that Woods’s company’s logo is “highly similar in appearance” to Puma’s, and because Sun Day Red applied for a trademark for its logo that ...

Walmart is refreshing its logo for the first time in nearly two decades, highlighting its evolution while also serving as a nod to its past, the big-box retailer announced Monday. The word mark on ...

That's because the bulk of the company's catalogue is uniformly designed, with the John Deere logo and its unmistakable green and yellow color scheme at the forefront. This is all a result of the ...

Starting with the first Frontier Drive-In on Broadway, the cowboy has greeted diners from just about every marquee and menu ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

The Walmart “spark” (the yellow sunburst logo) also received a little makeover. Emphasis on little. The company says it now “exudes the energy of Walmart and remains a beacon that guides ...

A nation is reflected in its logos. This is why ... rectangular shape that could be employed as a sort of frame around a company name, the silhouette of the lower 48 states gained popularity ...

Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in a press release on its website that it was launching a “comprehensive ...