House of Hype transforms 100,000 square feet of space in the heart of the world's biggest mall into an immersive content ...

The continuing growth in spend on AI-powered campaigns such as Google’s Performance Max (PMax) and Meta’s Advantage+ is among the notable findings in the Q4 2024 Digital Ads Benchmark Report from ...

Elevate, Lyxel&Flamingo’s flagship marketing event last week, hosted multiple sessions addressing a variety of complex ...

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Pinterest is pitching TikTok advertisers with a new deck showcasing a "bonus media" offer to entice them to switch.

Nestlé, Abbott Laboratories, Colgate, Lego, Pinterest, Tyson Foods, and Shell have been added as new defendants in X's ...

We Are Social, the socially-led creative agency, and Meltwater, a global leader in social and media intelligence, have ...

Droves of self-described "TikTok refugees" migrated over to other Chinese apps, specifically Lemon8 and RedNote.

Within the digital landscape, social media ad spend has increased to $243 billion, a 15% rise year-on-year. And brands’ continued interest in influencer marketing is clear, with a 14% increase in ...

Discover the top 7 social media platforms for marketing to Gen Z in 2025. See where 15- to 27-year-olds spend their time and ...

So what should BuzzFeed do to regain its onetime foothold in internet culture? Start its own social network, of course. Such ...

In the first two weeks of Donald Trump’s presidency, Elon Musk and his Department of Government Efficiency (DOGE) have reportedly gained access to core parts of the American government’s payment ...