Updates include Manager Account Labels, expanded Shopping Ads capabilities, vertical video generation, and improved ...

Learn all about optimized targeting - a powerful but controversial tool that can either enhance or hinder campaign ...

Google has changed its affiliate ads policies for Chrome extensions after the PayPal Honey debacle. Credit: Gabby ...

Google is updating GTM to ensure a Google tag loads before sending events, improving tracking accuracy and data collection ...

Initially when Google Ads released the ability to add negative keywords to your Performance Max campaigns, Google limited it ...

With a third of small business owners claiming that the most difficult part of marketing is determining what’s working, new ...

Discover how Google ads for low budget accounts can still deliver value and learn about budget allocation for best results.

As part of the antitrust case filed more than four years ago, the Justice Department wants Google to divest its Chrome ...

No surprise here - Google will be testing and experimenting with ads in Google AI Mode. Google told Adweek that they will be ...

Google has introduced a carbon emissions calculator for advertisers on Google Ads. The tool provides advertisers with ...

Meta is offering advertisers early access to ad system updates in return for integrating Google Analytics with their ad accounts.

Google is migrating Chrome browser extensions to a new specification that limits the functionality of ad blockers.